I break funnels
for a living.
Then I rebuild them so they print money. I'm Ayoub Kaddouri, a Growth Hacker & Performance Marketer from Morocco, helping B2B and SaaS companies scale through data-driven acquisition, automation, and creative experimentation.
My Approach
The Growth Nexus Framework
I've watched companies burn six figures on ads that fed dashboards but starved bank accounts. That's why every engagement follows a disciplined, three-phase system: fix first, automate second, scale only when the math works.
Diagnose
I pull apart your funnel piece by piece to find where revenue disappears. No ads get turned on until every leak is mapped and patched.
Accelerate
Leads don't wait for office hours. I wire automations that qualify, score, and nurture prospects around the clock, removing human error from the pipeline entirely.
Scale
When every dollar earns its keep, I open the throttle, expanding across Meta, TikTok, and Google to turn a proven playbook into a growth engine.
Expertise
What I Bring
Most marketers specialize in one layer. I operate across all four so nothing falls between the cracks.
Paid Acquisition
I don't optimize for clicks or CPMs. I optimize for revenue. Full-funnel campaign management across every major paid channel, measured against your actual margin.
Marketing Automation
Your sales team should be closing, not chasing. I build systems that qualify, nurture, and hand off leads around the clock with zero manual intervention.
Analytics & Attribution
"Which campaign drove that sale?" If you can't answer instantly, you're flying blind. I build attribution systems that give you clarity, not dashboard theater.
Technical Skills
Most marketers hit a wall when the solution requires code. I don't. Custom dashboards, data pipelines, and CRM integrations, built in-house, not outsourced.
Proof of Work
Results That Speak.
Not theory. Not projections. Real numbers from real engagements, backed by ad accounts and P&L statements.
€1M
Annual Recurring Revenue
Alphorm's ads were profitable, they just couldn't prove it. I rebuilt their attribution from scratch, and hidden revenue became scalable revenue.
Read Case Study0→1
Product Launch & PMF
OneTake had a product but no market signal. I designed the GTM launch and validated product-market fit in 72 hours flat.
Read Case Study210%
Growth in 6 Months
Two apps, two siloed growth stacks, zero shared learnings. I unified everything, rebuilt retention loops, and unlocked 210% growth in six months.
Read Case StudyLet's find your revenue leaks.
30 minutes, zero obligation, zero sales pitch. I'll walk through your funnel and show you exactly where the money is slipping through, for free.